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Principles of LOGO Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons, (Hardcover)
A logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind.
Principles of LOGO Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons, (Hardcover)
Item #: 48770808

Principles of LOGO Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons, (Hardcover)

Item #: 48770808

SCR 1036

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A logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind.
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What Stands Out

In-Depth Techniques
Offers comprehensive strategies and techniques for designing impactful logos, making it ideal for both beginners and experienced designers aiming to enhance their skills in branding.
Visual Examples
Includes a wealth of visual examples that illustrate successful logo designs, helping readers understand practical applications and inspire creativity in their own projects.
Practical Exercises
Features hands-on exercises that encourage readers to apply the principles learned, ensuring they not only understand but can effectively implement logo design techniques in real-life scenarios.

Product Details

Learn to design powerful and timeless logos. Discover the importance of simplicity, gridding, and fine-tuning techniques. Develop logo design skills with Principles of Logo Design from Ubuy Seychelles
Book formatHardcover
Edition1
Skill levelBeginner
Pages224
LanguageEnglish
BrandGeorge Bokhua
Pub date2022-08-02
AuthorRockport Publishers
SubgenreGraphic Arts
GenreArt, Music, and Photography
Bisac subject headingDesign
Series titleNo Series
Dimensions7.56 x 0.94 x 9.76 in (19.2 x 2.4 x 24.8 cm)
Age groupAdult
Retail packagingSingle Piece
Original languagesEnglish
Awards won2022 American Graphic Design Award for Book Design from Graphic Design USA

Who Should Buy?

Suitable For
  • Graphic Designers

    This product provides essential principles and insights for designers seeking to create impactful and memorable logos.

  • Marketing Professionals

    Marketers can benefit from understanding the significance of effective logo design in branding and consumer recognition.

  • Small Business Owners

    Entrepreneurs can use this guide to establish a strong visual identity through effective logo design for their businesses.

Not Suitable For
  • Casual Readers

    Individuals not interested in graphic design will find the content too technical or not applicable to their needs.

  • Advanced Designers

    Highly experienced designers may not find new insights or techniques applicable to their already established design practices.

  • Students in Other Fields

    Students focusing on non-design disciplines may not find the content relevant or beneficial for their studies or career.

Product Description

Principles of LOGO Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons, (Hardcover)

About This Item

Product Title: Principles of LOGO Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons Description: Are you ready to master the art of logo design? Look no further than Principles of Logo Design, the comprehensive guide by renowned logo designer George Bokhua. This book is a must-have for anyone looking to create simple, powerful, and timeless logos. Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design USA, Principles of Logo Design takes you on a journey into the world of logo creation. Bokhua, drawing inspiration from classic texts by Josef Muller-Brockmann and Wucius Wong, shares his process and techniques for designing logos that make a lasting impression. In this guide, you'll learn how to apply a strong, simple, and minimal design aesthetic to your logo creations.

Discover the importance of gridding and understand the golden ratio and when to use it. Bokhua dives into the nitty-gritty details, teaching you how to sketch and refine logos through tracing, then grid and execute a mark in Adobe Illustrator. Fine-tuning techniques ensure the visual integrity of your logos, making them not only pleasing to the eye but also evoking a sense of perfection. Whether you're a seasoned graphic designer or just starting out, this book is packed with valuable insights and practical tips that will elevate your logo designs to new heights. With Principles of Logo Design, you'll unlock the secrets to creating effective e-commerce signs, symbols, and icons.

Don't miss out on the opportunity to learn from one of the industry's leading experts. Start designing logos that stand the test of time today.

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